E. J. Korvette, The New Guys

Discussion in 'Other Reminiscences' started by Frank Sanoica, Aug 19, 2018.

  1. Frank Sanoica

    Frank Sanoica Veteran Member
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    As a kid, a big, new department store appeared west of our neighborhood named E. J. Korvette. Similar theme to today's Wal-Mart. Soon, there were several. Everyone was amazed as rumor went about that the founders of the company had determined it's name as they were "Eight Jewish Korean Veterans"!

    "E. J. Korvette, also known as Korvettes, was an American chain of discount department stores, founded in 1948 in New York City"

    "According to Korvette's founder, Eugene Ferkauf, who died on June 5, 2012, the name "E. J. Korvette" was coined as a combination of the initials of its founders (Eugene and Joe) and a re-spelling of the naval term corvette, a nimble sailing warship and later World War II sub-destroyer. Ferkauf's claim and the name pre-dating the Korean War by three years contradict an urban legend it was an acronym for "Eight (or Eleven) Jewish Korean War Veterans"

    "It successfully disputed the state and local Sunday closing ordinances and laws. Once those barriers were broken, many other retailers opened on Sunday."

    See: https://en.wikipedia.org/wiki/E._J._Korvette#Name_origins

    I never knew any of the history of the company before today. The name popped into my head just last night. Always thought it originated in Chicago. They had 58 stores in their hey-day. Frank

     
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